Beef Demand is Up But Cattle Prices are Down


Bill Bullard, CEO, R-CALF USA

A recent news release posted on a website bearing the Beef Checkoff Logo and titled, “Beef Demand . . . It’s Been A Very Good Year” states that “2018 retail beef demand is 15 percent higher than in January 2012.”

This is touted by the beef industry as great news for the cattle industry. If that is



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