Hereford Breeders Strengthen Marketing Skills at ‘The Brand’ Marketing Summit

More than 200 Hereford enthusiasts traveled to Kansas City, Missouri, June 3-4, for two days jam-packed with sessions featuring some of the best marketers in the business.  With presentations from professionals representing all sectors of the cattle industry, attendees at “The Brand” Marketing Summit gleaned insight on using traditional and digital platforms to better market their programs and to be

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