NCBA and PLC Launch Campaign Focused on Grazing


The National Cattlemen’s Beef Association (NCBA) and the Public Lands Council (PLC) recently launched a four-week digital campaign focused on the value of grazing with key elements benefiting the environment, rural communities and local U.S.  economies.

The campaign kicked off with a video and blog post featuring California ranch and 2017 Thomas Fire survivor, Rich Atmore.  With the use of livestock



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